NZ UGC creator directory

Lifestyle UGC creators and influencers in New Zealand

Lifestyle creators weave products into real routines, homes, and everyday moments. Find NZ lifestyle creators for broad-reach campaigns that need to feel natural rather than scripted.

Compare profiles, review recent work, and invite the right creator for your next campaign.

Browse all UGC creators
Abby Eddington-McGartland - Lifestyle UGC creator

Abby Eddington-McGartland

New Zealand

Instagram697followers

Niche

LifestyleBeautyEntertainmentFashion
Alice Brooking - Lifestyle UGC creator

Alice Brooking

New Zealand

Instagram2.4Kfollowers

Niche

LifestyleFitnessFoodHome
Anna Mariia Blium - Lifestyle UGC creator

Anna Mariia Blium

Auckland, New Zealand

Instagram71followers

Niche

LifestyleBeautyFashionFood
Annelise Shierlaw - Lifestyle UGC creator

Annelise Shierlaw

New Zealand

Instagram5.9Kfollowers

Niche

LifestyleBeautyFashionMum & Family
Ash Mohan - Lifestyle UGC creator

Ash Mohan

Auckland , New Zealand

Instagram6Kfollowers

Niche

LifestyleBeautyEducationEntertainment
Chanelle Warrington - Lifestyle UGC creator

Chanelle Warrington

New Zealand

Instagram1Kfollowers

Niche

LifestyleBeautyBusinessEducation
Courtney Whelan - Lifestyle UGC creator

Courtney Whelan

New Zealand

Instagram5.2Kfollowers

Niche

LifestyleBeautyFashionFitness
Diane Niyonkuru - Lifestyle UGC creator

Diane Niyonkuru

Auckland, New Zealand

Instagram244followers

Niche

LifestyleBeautyBusinessEntertainment
Elina Hoxha - Lifestyle UGC creator

Elina Hoxha

Dunedin, New Zealand

Instagram1.5Kfollowers

Niche

LifestyleBeautyFashionFood
Ghayle - Lifestyle UGC creator

Ghayle

Dunedin, New Zealand

Instagram12Kfollowers

Niche

LifestyleBeautyFashionHome
Glori - Lifestyle UGC creator

Glori

New Zealand

Instagram642followers

Niche

LifestyleBeautyBusinessEducation
Hanna - Lifestyle UGC creator

Hanna

New Zealand

Instagram813followers

Niche

LifestyleAutomotiveBeautyEntertainment
Jessica Thomas - Lifestyle UGC creator

Jessica Thomas

New Zealand

Instagram935followers

Niche

LifestyleEntertainmentHomeMum & Family
Khushboo vyas - Lifestyle UGC creator

Khushboo vyas

Auckland , New Zealand

Instagram15Kfollowers

Niche

LifestyleBeautyEntertainmentFashion
Kiasha Moodly - Lifestyle UGC creator

Kiasha Moodly

Auckland, New Zealand

Instagram2.4Kfollowers

Niche

LifestyleFoodHomePets
Koko Bolton - Lifestyle UGC creator

Koko Bolton

New Zealand

Instagram1.3Kfollowers

Niche

LifestyleBeautyFoodPhotography
Lili Roj - Lifestyle UGC creator

Lili Roj

New Zealand

Instagram25Kfollowers

Niche

LifestyleBeautyFashionFitness
Linda Shackelford - Lifestyle UGC creator

Linda Shackelford

New Zealand

Instagram138followers

Niche

LifestyleBusinessEducationMum & Family
Natalie Robinson - Lifestyle UGC creator

Natalie Robinson

New Zealand

Instagram8.1Kfollowers

Niche

LifestyleBeautyEntertainmentFashion
Naynay Homkrun - Lifestyle UGC creator

Naynay Homkrun

New Zealand

Instagram1.1Kfollowers

Niche

LifestyleBeautyFoodMum & Family
Sam Keoghan - Lifestyle UGC creator

Sam Keoghan

Bay of Plenty, New Zealand

Instagram4.2Kfollowers

Niche

LifestyleBeautyFoodMum & Family
Sameer Saini - Lifestyle UGC creator

Sameer Saini

New Zealand

Instagram0followers

Niche

LifestyleBeautyFashion
Sania Moiz - Lifestyle UGC creator

Sania Moiz

New Zealand

Instagram10Kfollowers

Niche

LifestyleBeautyFashionHome
Sarah Lilly - Lifestyle UGC creator

Sarah Lilly

Dunedin, New Zealand

Instagram466followers

Niche

LifestyleBeautyFashionParenting
Sarah mathieson - Lifestyle UGC creator

Sarah mathieson

New Zealand

Instagram2.5Kfollowers

Niche

LifestyleEntertainmentFoodHome
Shannon Steel - Lifestyle UGC creator

Shannon Steel

New Zealand

Instagram790followers

Niche

LifestyleEntertainmentFashionFood
Sharni Gordon - Lifestyle UGC creator

Sharni Gordon

New Zealand

Instagram239followers

Niche

LifestyleBeautyFashionFitness
Sinead UGC - Lifestyle UGC creator

Sinead UGC

New Zealand

Instagram285followers

Niche

LifestyleBeautyFashionFitness
Winnie Luo - Lifestyle UGC creator

Winnie Luo

Auckland, New Zealand

Instagram2.9Kfollowers

Niche

LifestyleBeautyEntertainmentFashion
Alida Sadler - Lifestyle UGC creator

Alida Sadler

New Zealand

Instagram986followers

Niche

Mum & FamilyBeautyFoodGaming
Andrea Palomino - Lifestyle UGC creator

Andrea Palomino

Auckland, New Zealand

Instagram3.5Kfollowers

Niche

Mum & FamilyBeautyFashionFitness
Aroha Thomson - Lifestyle UGC creator

Aroha Thomson

New Zealand

Instagram824followers

Niche

FitnessBeautyFashionFood
Ashleigh John - Lifestyle UGC creator

Ashleigh John

New Zealand

Instagram293followers

Niche

TravelAutomotiveBeautyEntertainment
Babita Kumar - Lifestyle UGC creator

Babita Kumar

Rotorua, New Zealand

Instagram2.4Kfollowers

Niche

BeautyBusinessEntertainmentFashion
Brianna Moody - Lifestyle UGC creator

Brianna Moody

New Zealand

Instagram4.9Kfollowers

Niche

FashionBeautyEntertainmentFitness
Brie Lydon - Lifestyle UGC creator

Brie Lydon

New Zealand

Instagram328followers

Niche

BeautyFashionFitnessFood
Catrina Chow - Lifestyle UGC creator

Catrina Chow

New Zealand

Instagram543followers

Niche

FitnessAutomotiveBeautyEntertainment
Chels Luntok - Lifestyle UGC creator

Chels Luntok

New Zealand

Instagram428followers

Niche

FoodBeautyBusinessEntertainment
Chetna Pereira - Lifestyle UGC creator

Chetna Pereira

New Zealand

Instagram2.5Kfollowers

Niche

Mum & FamilyBeautyEducationEntertainment
Courtney Colley - Lifestyle UGC creator

Courtney Colley

New Zealand

Instagram2Kfollowers

Niche

Mum & FamilyBeautyFashionFood
Crystal-Rose Prowse - Lifestyle UGC creator

Crystal-Rose Prowse

New Zealand

Instagram811followers

Niche

BeautyFashionLifestyleMum & Family
Eishya Te Heuheu - Lifestyle UGC creator

Eishya Te Heuheu

Nelson, New Zealand

Instagram680followers

Niche

BeautyBusinessEducationEntertainment
Emily Blackford - Lifestyle UGC creator

Emily Blackford

Napier, New Zealand

Instagram3.8Kfollowers

Niche

Mum & FamilyBeautyEntertainmentFashion
Emily vale - Lifestyle UGC creator

Emily vale

Auckland , New Zealand

Instagram583followers

Niche

FoodBusinessHomeLifestyle
Emily Waite - Lifestyle UGC creator

Emily Waite

New Zealand

Instagram2.9Kfollowers

Niche

SportsFashionFitnessFood
Emma Rose - Lifestyle UGC creator

Emma Rose

Papakura, New Zealand

Instagram38Kfollowers

Niche

BeautyFashionLifestyleMum & Family
Erin Hartley - Lifestyle UGC creator

Erin Hartley

New Zealand

Instagram1Kfollowers

Niche

BeautyEntertainmentFashionFood
Fariha Fatima - Lifestyle UGC creator

Fariha Fatima

Auckland, New Zealand

Instagram5.7Kfollowers

Niche

BeautyFashionFitnessFood
Fernanda Vieira - Lifestyle UGC creator

Fernanda Vieira

New Zealand

Instagram12Kfollowers

Niche

BeautyEntertainmentFashionHome
Gemma Paterson - Lifestyle UGC creator

Gemma Paterson

New Zealand

Instagram310followers

Niche

FoodEntertainmentFitnessHome
Georgia Guy - Lifestyle UGC creator

Georgia Guy

New Zealand

Instagram170followers

Niche

ParentingBeautyFitnessLifestyle
Haley McCollum - Lifestyle UGC creator

Haley McCollum

New Zealand

Instagram783followers

Niche

Mum & FamilyEducationEntertainmentFitness
Heidi Clotworthy - Lifestyle UGC creator

Heidi Clotworthy

New Zealand

Instagram60followers

Niche

PhotographyLifestylePetsSports
Jason Collins - Lifestyle UGC creator

Jason Collins

New Zealand

Instagram389followers

Niche

FitnessLifestyleParentingSports
Jennah Kohu-Soutar - Lifestyle UGC creator

Jennah Kohu-Soutar

Rotorua, New Zealand

Instagram2.2Kfollowers

Niche

BeautyEntertainmentFashionFood
Jess Robinson - Lifestyle UGC creator

Jess Robinson

Christchurch , New Zealand

Instagram4.5Kfollowers

Niche

BeautyEntertainmentFashionFood
Jessica Halliday - Lifestyle UGC creator

Jessica Halliday

Glen Eden, New Zealand

Instagram11Kfollowers

Niche

HomeAutomotiveBeautyBusiness
Jessie-Marie Adams-Ford - Lifestyle UGC creator

Jessie-Marie Adams-Ford

Auckland, New Zealand

Instagram499followers

Niche

BeautyFashionLifestyleMum & Family
Jomaica Romagos - Lifestyle UGC creator

Jomaica Romagos

Dunedin, New Zealand

Instagram6.2Kfollowers

Niche

BeautyEntertainmentFashionFood
Kat Maynard - Lifestyle UGC creator

Kat Maynard

New Zealand

Instagram185followers

Niche

Mum & FamilyBeautyFashionFitness
Kavya - Lifestyle UGC creator

Kavya

New Zealand

Instagram721followers

Niche

Mum & FamilyBeautyFashionFitness
Laura Harker - Lifestyle UGC creator

Laura Harker

Auckland, New Zealand

Instagram575followers

Niche

Mum & FamilyBeautyEntertainmentFashion
Lily Hudson - Lifestyle UGC creator

Lily Hudson

New Zealand

Instagram381followers

Niche

Mum & FamilyBeautyEducationFashion
Lisa Bray - Lifestyle UGC creator

Lisa Bray

Auckland, New Zealand

Instagram2.4Kfollowers

Niche

TravelBeautyFoodLifestyle
Livi - Lifestyle UGC creator

Livi

New Zealand

Instagram1.3Kfollowers

Niche

TravelBeautyFashionFood
Manisha Chatterjee - Lifestyle UGC creator

Manisha Chatterjee

New Zealand

Instagram4Kfollowers

Niche

FashionBeautyFoodHome
Mckenzie Tornquist - Lifestyle UGC creator

Mckenzie Tornquist

New Zealand

Instagram2.2Kfollowers

Niche

Mum & FamilyBeautyFashionFitness
Megan Fraser - Lifestyle UGC creator

Megan Fraser

Auckland, New Zealand

Instagram1.1Kfollowers

Niche

FoodEducationEntertainmentHome
Megan Ruscoe - Lifestyle UGC creator

Megan Ruscoe

Wairarapa / Wellington , New Zealand

Instagram1.1Kfollowers

Niche

Mum & FamilyBeautyFashionFood
Monique Cadigan - Lifestyle UGC creator

Monique Cadigan

Christchurch , New Zealand

Instagram5Kfollowers

Niche

FashionBeautyEntertainmentFitness
Nicky Lee - Lifestyle UGC creator

Nicky Lee

New Zealand

Instagram2.3Kfollowers

Niche

BeautyFitnessLifestyleMum & Family
Nicolette Miranda - Lifestyle UGC creator

Nicolette Miranda

New Zealand

Instagram515followers

Niche

Mum & FamilyBeautyFashionFood
Nikkita messina - Lifestyle UGC creator

Nikkita messina

Auckland , New Zealand

Instagram1Kfollowers

Niche

Mum & FamilyBeautyEducationEntertainment
Rachael Ferguson - Lifestyle UGC creator

Rachael Ferguson

New Zealand

Instagram54Kfollowers

Niche

BeautyFashionFitnessFood
Raj Trivedi - Lifestyle UGC creator

Raj Trivedi

New Zealand

Instagram16Kfollowers

Niche

FoodEntertainmentLifestyle
Rebecca Hutchings - Lifestyle UGC creator

Rebecca Hutchings

New Zealand

Instagram212followers

Niche

Mum & FamilyFitnessFoodHome
Ri Reweti - Lifestyle UGC creator

Ri Reweti

New Zealand

Instagram944followers

Niche

BeautyFashionFoodHome
Rochelle Toru - Lifestyle UGC creator

Rochelle Toru

New Zealand

Instagram2.3Kfollowers

Niche

BeautyEntertainmentFashionFood
Sarah Jadallah-Groen - Lifestyle UGC creator

Sarah Jadallah-Groen

New Zealand

Instagram3Kfollowers

Niche

BeautyLifestyleTravelWellness
Sarah King - Lifestyle UGC creator

Sarah King

Tauranga, New Zealand

Instagram3Kfollowers

Niche

Mum & FamilyBeautyEducationHome
Savitha Chinnadurai - Lifestyle UGC creator

Savitha Chinnadurai

Auckland, New Zealand

Instagram4.8Kfollowers

Niche

BeautyFashionFitnessFood
Shanae Coon - Lifestyle UGC creator

Shanae Coon

New Zealand

Instagram255followers

Niche

BeautyLifestylePetsWellness
Shaunae F - Lifestyle UGC creator

Shaunae F

Invercargill, New Zealand

Instagram3.4Kfollowers

Niche

Mum & FamilyBeautyHomeLifestyle
Sherry Elliott - Lifestyle UGC creator

Sherry Elliott

Lower Hutt, New Zealand

Instagram2.8Kfollowers

Niche

BeautyFashionFoodHome
Shianne Thomson - Lifestyle UGC creator

Shianne Thomson

New Zealand

Instagram2.9Kfollowers

Niche

Mum & FamilyBeautyFitnessFood
Shiya Kanga - Lifestyle UGC creator

Shiya Kanga

New Zealand

Instagram17Kfollowers

Niche

FoodBeautyEntertainmentFashion
Shontell Revell - Lifestyle UGC creator

Shontell Revell

New Zealand

Instagram903followers

Niche

Mum & FamilyAutomotiveBeautyBusiness
Shreya Suresh Kumar - Lifestyle UGC creator

Shreya Suresh Kumar

New Zealand

Instagram1.1Kfollowers

Niche

FashionBeautyFoodLifestyle
Simona Hulton - Lifestyle UGC creator

Simona Hulton

Auckland, New Zealand

Instagram3.6Kfollowers

Niche

FashionBeautyEntertainmentFitness
Skye Singer - Lifestyle UGC creator

Skye Singer

New Zealand

Instagram707followers

Niche

FitnessBeautyFashionFood
Sophia Audrey - Lifestyle UGC creator

Sophia Audrey

New Zealand

Instagram1.6Kfollowers

Niche

BeautyFashionFoodLifestyle
Stacy Feite - Lifestyle UGC creator

Stacy Feite

New Zealand

Instagram1.6Kfollowers

Niche

WellnessFitnessFoodLifestyle
Stephanie slattery - Lifestyle UGC creator

Stephanie slattery

New Zealand

Instagram2Kfollowers

Niche

Mum & FamilyBeautyBusinessEducation
sunny kaur - Lifestyle UGC creator

sunny kaur

New Zealand

Instagram20Kfollowers

Niche

BeautyFashionFoodLifestyle
Supriya Sally - Lifestyle UGC creator

Supriya Sally

New Zealand

Instagram13Kfollowers

Niche

FoodBusinessEducationLifestyle
Taylar Keene - Lifestyle UGC creator

Taylar Keene

New Zealand

Instagram178followers

Niche

PhotographyBeautyFitnessLifestyle
Tennielle Matthews - Lifestyle UGC creator

Tennielle Matthews

Nelson, New Zealand

Instagram1Kfollowers

Niche

BeautyEntertainmentFitnessFood
Tiff Clevely - Lifestyle UGC creator

Tiff Clevely

New Zealand

Instagram23followers

Niche

Mum & FamilyFitnessFoodHome
Vasaty Teleaga-Isopo - Lifestyle UGC creator

Vasaty Teleaga-Isopo

New Zealand

Instagram750followers

Niche

Mum & FamilyBeautyFitnessLifestyle
Zineb Janah - Lifestyle UGC creator

Zineb Janah

New Zealand

Instagram10Kfollowers

Niche

BeautyFoodHomeLifestyle

What Lifestyle UGC creators can make for your brand

Use these content formats as a starting point for your brief. The strongest campaigns give creators a clear goal and enough room to make the content feel native to their audience.

  • Day-in-the-life and morning routine videos
  • Product integration into real routines
  • Seasonal reset, haul, or organisation content
  • Weekend or local lifestyle features

How to hire lifestyle creators in New Zealand

1. Define the brief

Decide the goal, format, deliverables, timeline, and whether you need organic or paid-ads usage.

2. Shortlist creators

Compare recent content, audience, location, engagement, and creator style before you reach out.

3. Invite and manage

Send a clear brief, agree the rate and usage rights, then review content and approvals in one place.

New to creator campaigns? Read how to hire UGC creators in New Zealand or see influencer marketing for NZ brands.

Lifestyle creator FAQs

Common questions from New Zealand brands hiring lifestyle creators.

What is lifestyle UGC?

Lifestyle UGC shows a product in the context of everyday life, such as a morning routine, home reset, or weekend outing. It works well for products that need to feel useful rather than staged.

How do I keep lifestyle content on brand?

Share a clear brief with the moments you want to see, the product benefits to mention, and the visual style. Let the creator use their own routine so the content still feels authentic.